Posted by Alex Dalenberg in Uncategorized on 08-25-11 2 Comments
ut of an arena after a 30-point blowout feeling like you’ve been ripped off, then I’ve got a startup for you.
Ticket Perfection sells “ticket insurance” to protect consumers against the scourge of lopsided games by providing refunds to customers if their game is decided by more than a certain number of points.
Here’s how it works. Purchasers can insure their tickets for up to 100 percent of their original purchase by paying 10 percent of the value they’d like to insure. Let’s say you purchase a $100 ticket, but you want to get all your money back in case your team gets utterly embarrassed. For $10 you can insure the entire value of the ticket.
Of course, if it’s what Ticket Perfection defines as a good game, then you’re out $10. Where oh where to begin?
For one thing, money-wise this makes no sense. The Ticket Perfection blowout standard is pretty steep. More than 23 points for NBA and NFL game, 8 runs for Major League Baseball, and more than 3 goals for the NHL and Major League Soccer. If you’re going to a lot of games, buying insurance for each game is probably to far exceed whatever you’re getting back, which to me means its worth it just to eat the cost for crappy games, you know, like sports fans have done since their were turnstiles. For single game tickets, they’re expensive enough as it is, why tack on an extra $10 or $20 for something that isn’t a sure thing.
Ticket insurance isn’t actually a new phenomenon. Ticket Master offers its own insurance plans in case you get sick or otherwise miss your event. That’s not crazy, especially for big ticket items or people whose schedules can change from minute-to-minute.
But, for a sports startup, Ticket Perfection seems to be missing some important facets of the whole sports thing. First you’ve got to agree with Ticket Perfection when they say “We believe that the quality of any sporting event is determined by the whether or not the score is close.”
I’d say that depends on who’s getting blown out. If you hate the Yankees, you’re probably inclined to believe that the quality of any sporting event is determined by how many runs the Yankees lose by.
Also, there’s something inherently entertaining in the act of sport. Blake Griffin plays for the friggin’ L.A. Clippers. No doubt he’s made a few ridiculous jams in some hopeless games.
Or, if you’d like a more historical analogy. Let’s consider March 2, 1962. The Philadelphia Warriors blow out the New York Knicks 169-147. That’s not quite the 23-point threshold but it’s still a blowout. Also, Wilt Chamberlain scored 100 points.
What a rip off.
Like this post? You may also like these:
- Stop Getting Ripped Off By Scalpers
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- The Sports Tech Nihilist: NFL Sunday Ticket Screams, ‘Show Me The Money!’
- Watching Some Tennis, Chinese Style
- The Sky Is Still Falling! DirecTV Poised To Offer Discount On Sunday Ticket
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