Sports TVs Of Tomorrow To Bend And Flex

Posted by Jonathan in TELEVISION on 06-01-10    No Comments


Looks like the world of watching sports is going to get well, flexible.

At last week’s Society Of Information Display “Display Week 2010,” up in Seattle, most of the major panel vendors were on hand showing screens that were not only brighter, thinner and more colorful, they showed screens that bend, flex or otherwise act unstiff.

And boy, does all this bending and stretching have an impact on the future of sports.

Sure, TVs in about two years will be thinner, brighter and offer bigger display sizes for 3D sets; but the fact that these displays will be able to bend is now clearly a major trend in sports technology. I was talking to one of the companies that sells TV screens and displays to sports TV shows on cable and broadcast, and he said that several major sports show producers will be ordering flexible displays for on-set images.

Fans can also expect to see flexible displays at stadiums as well. TV screens will not be limited to the massive, stiff units that now dominate Cowboys Stadiums. Instead, live sports imagery will be able to be wrapped around columns, posted on outfield walls or otherwise retrofitted into venues.  And certainly for mega events, like The World Cup and The Olympics, the flexible display will affect how those games are perceived on-site and around the world.

To paraphrase the Dos Equis guy when it comes to sports, “Stay Flexible, My Friend.”



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