Sports Illustrated has a Digital Life
Posted by Jonathan in INTERNET, MOBILE on 12-15-09 No Comments
Looks like the future is finally catching up with Sports Illustrated. After missing pretty much every single tech development in sports since cable TV — which went to ESPN — and regional sports coverage — which went to the teams themselves — SI looks like it will be an early mover in digital magazines. The company has thrown up on YouTube a demo video that highlights how their magazine will work on a tablet computer. Much of the demo is wishful thinking: Image quality and speed to render images will be dependent on the processing power of the tablet that supports it, which can vary. And live content will also only work in areas that have active Web access or a full bit rate cell phone connection, which could be pricey. But still SI gets credit for being a thought leader in this digital magazines. And factor in that Apple is expected to roll out a table computer in 2010, and suddenly Sports Illustrated might just be … gosh HOT! You go, SI.
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